Safeway
I am the Dream come true.
for Safeway

To balance promotions and recognize relationships with its diverse customer base, Safeway creates advertising supporting holidays like Martin Luther King Day and Kwanzaa. For Martin Luther King this online display banner example is part of a campaign that was created to recognize and give new meaning on the benefits of Dr. King's Dream through a youth's perspective. The Kwanzaa example, supported the 7 day holiday celebrations of enjoying and creating dishes.

View Martin Luther King ad

View Kwanzaa ad

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